Have you ever thought of telling your brand’s story using live streaming?
Real-time content drives your audience crazy and builds more trust than any other form of media - report.
It seems a wise move to live stream but most importantly try to plan your content before
you go live. Live streaming is being one among a rapidly growing audience
capturing mode in the past few years. Grab this highly engaging social form of
attraction with 6 great ways to grow your business.
#1. Show your customers how their product or service is crafted
behind scenes. Don’t restrict your customers in your reception, instead tour
them your whole workplace. Show them what you do, what your employees do. Show
your brand’s faces, communicate with them, share them your joy of finding
solutions for your customers.
The biggest advancement for your business is finding strangers and building
relationships that create trust, you’ll then drive revenue from the trust
you’ve earned. Once a month, go live and engage your customers.
#2. Host a Q&A You might
have been in the industry for like decades, what if your new clients find you
inaccessible. You could have an FAQ, do you know how effective it is answering
your client’s current problems?
Don’t worry, pick some of the questions widely asked by your customers and make a
record of it. Host a Q&A session and make announcements in all possible
ways your customers are available. Now address their needs, this makes them
feel heard and close to your brand. You’ll also receive a real-time response,
which is the most credible resource for the customer.
#3. Podcast live events:
Broadcast any special events your online community feels passionate about. Any celebrity
endorsement, influencer shows, anything that makes history. Something close
like New York Life hosting Mom vs Chef in Buzzfeed.
#4. Share breaking and current news:
Heard about social CEO’s? If not, time to learn. Asking your CEO to share
companies big step using live streaming can generate impacting results
comparing with a tailor made a press release. Don’t pressure your top notch
instead request them to share some quick bites your company is working on.
Live streaming creates engagement on a different level which many of your online
posts fails, and moreover, you’ll able to study your audience behavior within
moments on being live. Live streaming fans love authenticity and if you’re able
to do this for them, you’ll win hearts and create many brand advocates.
Live streaming is not just social media trend to be ignored by businesses. This is a
way to cherish your online relationship with your customers, grab this chance
and never let go of it.
Bridge the gap between your customers and you on a deeper and more personal level
using live streaming.
Get in touch with people who will provide solutions for you :)